Almost Famous sells hip fashions to everyone from Macy's to Hot Topic. When they wanted to launch a fun and comprehensive new web strategy, they called on
Wang.Media. I led the team that moved off-site, leveraging a huge Facebook following and nourishing a growing Twitter presence using contests, UGC, and star power to push the brand to the next level. Using rich media, focusing on lively YouTube interaction, we worked not just as creators, but as consultants, giving the Almost Famous office the tools they needed to keep their momentum and keep up with a fast-paced and vibrant industry.
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